Facebook has made a decision to prevent advertisers using data from third-party sources such as Experian and Acxiom.
Read MoreTwitter has recently increased it’s maximum character length from 140 to 280. Using Manchester Metropolitan University’s cutting edge eye-tracking software, we tested the hypothesis that Twitter users, craving brevity, were skipping longer tweets.
Read MoreIt’s time to start investing in the social media storytellers of our time: influencers. Yes, self-published content and press releases still have their place, but it’s time to shake up your online strategy and hand the book over to a new network of marketers.
Read MoreSo you’re thinking about starting an influencer marketing campaign! That’s because you’re wicked smart (obviously) and you’ve probably already done some research too – finding out about the amazing things influencer marketing can do for your brand. You’ve probably heard that…
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