April 6, 2018

What Facebook removing third-party targeting means for your business

Facebook has made a decision to prevent advertisers using data from third-party sources such as..

March 26, 2018

Short and sweet or bigger and better? – a study into tweet length

Twitter has recently increased it's maximum character length from 140 to 280.

Using Manchester..

January 30, 2018

Content Marketing: How to Measure Its Effectiveness

The importance of content marketing continues to rise for many businesses. When it comes to..

January 29, 2018

Social Media Influencers: 21st-century storytellers

It’s time to start investing in the social media storytellers of our time: influencers. Yes,..

January 26, 2018

How to choose the right social media influencers for your brand

So you’re thinking about starting an influencer marketing campaign! That’s because you’re wicked..

June 26, 2017

Social media marketing: which platform is best for your business?

For a business, effective social media use can, amongst other things, provide

May 25, 2017

LinkedIn Marketing: Using content strategy to generate leads

Imagine a platform that was made up of millions of professionals all looking for advice and..

May 5, 2017

Snapchat Marketing: How to use Snapchat geofilters

With Facebook, Twitter and Instagram already a part of your busy marketing workload, do you..

October 7, 2016

Social media: How to avoid PR disasters

Social media is a great way to engage with your target audience, increase brand awareness and..

September 23, 2016

How brands have changed the way they leverage influencers

The way we consume content is changing - a statement which will come as a surprise to no-one.