January 30, 2018

How to find longtail keywords using Google's Keyword Planner

Any content marketer worth their salt should have a decent understanding of search engine..

May 25, 2017

What is Google Lens?

Google has a brand new bag. Well not a bag as such but a feature that is set to get tongues..

January 11, 2016

When to take your brand on to a new social network

Here’s the tricky decision, which all marketing folk have encountered at least once before. A new..

October 13, 2015

How to get local search friendly

Half an hour on the internet is enough to explode most people’s sense of geography – with just a..

September 24, 2015

How You Can Take Customers There with PPC

You’re really proud of your company – regardless of what your business does, imagine for a..

June 1, 2015

May UK search market share: Small gain for Google

The UK search stats for May, as provided by StatCounter Global Stats, tell a familiar story. Google..

May 5, 2015

April UK search market share: Bing revival stutters again

Bing’s strong start to the year in the UK search market appears to have hit the buffers, as data..

April 8, 2015

March UK search market: Google halts Bing’s recent rise

Google has seen its UK search market share increase for the first time since October, according to..

March 25, 2015

Yahoo urges Firefox users to switch from Google

Yahoo wants Mozilla Firefox users to keep Yahoo Search as their default search engine.

March 18, 2015

Google: mobile algorithm bigger than Panda and Penguin

Yesterday at the SMX search marketing conference in Munich, a Google representative said that the..

March 17, 2015

Google to devalue doorway pages

Google has announced an update to its ranking algorithm that will devalue doorway pages within..

March 12, 2015

Google announces Webmaster Tools update

Google has introduced a new feature to Webmaster Tools that shows webmasters exactly which..

March 6, 2015

5 common digital marketing myths dismissed

With Google continually tweaking its search algorithm, it’s up to digital marketers to address..

March 5, 2015

Google launches AdWords Android app

Yesterday Google introduced its first AdWords app for Android systems. It is intended to provide..

March 4, 2015

Google proposes to rank websites on facts

Websites may soon see their Google rankings affected if they fail to meet the criteria set out in a..

March 3, 2015

Google continues to improve Knowledge Graph

Research by Search Engine Land has revealed that Google is continuing to expand Knowledge Graph in..

March 2, 2015

February UK search market share: Bing breaks 7% barrier

Following three consecutive months of gains, Bing broke through the 7% barrier to take a 7.16%..

February 26, 2015

Google to start warning users on slow sites?

Google is reportedly testing a red “slow” label that appears within search results, warning users..

February 25, 2015

Google gives businesses new features

Google has revealed two new features for businesses.

February 24, 2015

Google adds 'call-only' option to AdWords

Google has introduced a 'call-only' option to AdWords. These adverts can be added to advertisers'..

February 11, 2015

Knowledge Graph scrubs up for medical queries

Google Knowledge Graph is set to include answers to health questions in its search results.

February 5, 2015

Google’s SVP of knowledge to retire amid internal reshuffle

The news has surfaced that Google’s Senior Vice President of knowledge, Alan Eustace, is to retire..

February 4, 2015

Banned: Google removes 524 million ads

Google has released its yearly review Fighting Bad Advertising Practices. In this it reports to..

February 3, 2015

Google's share of US search market drops below 75 per cent

Last month, Google's share of the US search market dropped below 75 per cent for the first time,..

February 2, 2015

January UK search market share: Bing continues slow increase

January’s UK search market share stats, provided by StatCounter Global Stats, have revealed Bing..

January 22, 2015

Google reacts following Yahoo’s search market increase

Google has gone on the offensive and is encouraging Firefox users to switch back to its search..

January 21, 2015

Google warns non-mobile friendly sites

Google has stepped up its plan to reward mobile-optimised sites by sending usability warnings to..

January 15, 2015

Google launches domain registration service

Google has publicly opened its Domains (Beta) service, which allows top-level domains (TLDs) to be..

January 14, 2015

Tesco experiments with wearable technology

Tesco has announced the launch of its app for Google Glass, becoming the first major British..

January 12, 2015

Google translation app to start converting speech into text

Google is set to announce an upgrade to its Translate app that will allow speech to be converted..

January 8, 2015

Google receives 345m link removal requests in one year

Copyright and filesharing news website Torrent Freak has examined Google's weekly link removal..

January 5, 2015

December UK search market share: Bing gains more ground

The UK search market share stats provided by StatCounter Global stats reveal that Bing has..

December 17, 2014

Google announces trending topics and videos feature

Google has announced a new feature for the top trending global searches of the past 12 months.

December 15, 2014

Schmidt defiant on Google privacy efforts

Google executive chairman Eric Schmidt has defended the search engine’s privacy record, suggesting..

December 11, 2014

Google speeds mobile search as mobile-friendly goes global

Google has flexed its mobile muscles this week with two announcements regarding its mobile platform.

December 8, 2014

Firefox 34 shift sees Yahoo gain ground on Google

Mozilla’s default search engine switch from Google to Yahoo with its Firefox 34 browser saw a..

December 3, 2014

November UK search market share: Bing chips away at Google

November’s UK search market share figures, as provided by StatCounter Global Stats, reveal that..

November 24, 2014

Google settles online abuse case

Google has settled a case of online abuse involving an international businessman and is taking..

November 19, 2014

Google to start labelling mobile-friendly sites

Google has announced that it will add the label 'mobile-friendly' to sites that are easily..

November 5, 2014

October UK search market share: Google gain, Yahoo pain

October’s UK search market share saw contrasting fortunes for Google and Yahoo. The former enjoyed..

November 4, 2014

Disney looks at developing a piracy-free search engine

Disney has won the patent for a piracy-free search engine and is looking to build a search engine..

November 3, 2014

Pianist demands removal of bad review from Google

A Croatian classical pianist has demanded that a negative review of one of his concerts be removed..

October 29, 2014

Twitter withdraws Google Glass support

Twitter has announced that it will be permanently ending the support of its app for Google’s..

October 22, 2014

Google acquires Firebase

Google has acquired Firebase, a cloud service company that allows developers to build web and..

October 20, 2014

Google confirms first Penguin update for over a year

Google has verified rumours that the Penguin algorithm was updated over the weekend. On Friday..

October 13, 2014

Bing makes ground in September UK search market share

Data recorded by visitor calculating service StatCounter Global Stats reveals Bing was the only one..

October 1, 2014

Google reveals little SEO advantage of switching to HTTPS

There isn’t a large SEO advantage of using HTTPS

December 17, 2012

Google Plus zooms in on images

Google+ champions photos

November 29, 2012

What's your map app of choice?

November 2012 has seen a flurry of discussion about mapping applications for smartphones, with..

October 25, 2012

Essential content considerations

Looking beyond the short term

August 31, 2012

Google, simplicity and research

Handy search tools and features

July 5, 2012

Get started in mobile marketing

We're all very aware of mobile communication. It's hard not to be, when smartphones are such an..

June 19, 2012

Google Plus Local offers new social angle

Google+ Local, the search giant's latest major innovation, was launched at the end of May 2012.

April 25, 2012

How to avoid Google's over-optimisation penalties

Matt Cutts

Many online marketers have been nervously checking search rankings ever..

April 18, 2012

Android apps 4 of the best

I no longer ask people whether they have a smartphone. Instead I ask, 'do you have an iPhone, or..

February 21, 2012

Mobile web or Responsive Web Design?

Same goal, different method

April 4, 2011

Confusion, frustration, anticipation? It can only be the iPhone 5

Mystery surrounds the release date of the iPhone 5

January 6, 2011

The evolution of CSS

Web development is a really exciting area to work in for a lot of reasons: it’s varied, it’s got..

August 23, 2010

The Future of Typography and the Web

Last week it was announced that Adobe was partnering with Typekit to bring some of Adobe's best..

August 13, 2010

theEweekly Wrap - Android, Google and Twitter

Android uprising Apple's iPhone woes continued this week after statistics revealed that..
June 25, 2010

Series: Browser Share Experiment

"Which browser are you?" is a question I’m often asked. I have to admit, I used to quite like..

June 8, 2010

SERPs, heat maps and teamwork

In case you missed it, Richard Frost wrote a fantastic piece over on the main site last week..

May 5, 2010

Meet the team - Rachel Shillcock, junior designer

Meet Rachel Shilllcock, theEword's latest recruit and the newest member of the web design team...

April 26, 2010

Nexus One UK launch imminent

It may have fallen off the radar somewhat in recent weeks but the Google phone is about to..

April 21, 2010

A guide to iPad ads on Google

The iPad is the biggest product launch of the last few years. Google is the biggest provider of..

March 31, 2010

Creative mistakes - Innovative 404 pages

A 404 error page doesn't just have to be a bland message; theEword creative director Tom Glass..

January 6, 2010

Nexus One Google's take on online retail

No prizes for guessing what's the big story of the week. Yesterday, Google finally lifted the..

November 25, 2009

The power of pictures

Display advertisers will tell you there's nothing quite like an image to convert browsers into..

October 20, 2009

UK crime map - an open window for web users

Despite its initial teething problems, the launch of the UK crime map has been met with a warm..

October 1, 2009

Trends in web design: food for the creative brain

theEword designer Stephen Dixon looks at some prevalent trends from 2009 and discusses what they..

September 14, 2009

Why long-tail searches matter - theEword Academy

SEO Manchester copywriting employee Tom Mason explains why long-tail queries should be part of..

August 26, 2009

Using rich media to enhance a website

Nowadays, users expect more from their online experience. Web 2.0 has made individuals greedy..

July 24, 2009

theEweekly Wrap 24 July 2009

Google plans moon mission

June 9, 2009

Bing's layout: improved results for search marketers?

Here are some interesting findings from American user experience consultancy User Centric, who..

May 18, 2009

A/B testing - a direct route to increased conversions

theEword's creative director, Tom Glass, explains the importance of A/B testing