The Downsizers Report
Uncover the motivations, preferences, and behaviours driving Baby Boomer property purchases in the UK.
THE INSIGHT
34 pages (25 minutes read time)
- Primary motivations for property purchases
- Property types and locations of interest
- Attitudes towards retirement communities
- Property search behaviours and preferred channels
- Social media engagement and platform preferences
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INSIGHT Author
Nicky Scanlan
Head of Commercial Operations

