The Downsizers Report

Uncover the motivations, preferences, and behaviours driving Baby Boomer property purchases in the UK.

THE INSIGHT

34 pages (25 minutes read time)
  • Primary motivations for property purchases
  • Property types and locations of interest
  • Attitudes towards retirement communities
  • Property search behaviours and preferred channels
  • Social media engagement and platform preferences

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INSIGHT Author

Nicky Scanlan
Head of Commercial Operations