Apple has enjoyed the most successful quarter in not only its own history, but corporate history..
Visual content in 2014
The past year has seen Google+ step out of the shadows of..
Social media is a serious advertising option
Google+ champions photos
Social media milestones
We're all very aware of mobile communication. It's hard not to be, when smartphones are such an..
It's hard to live or work in the north west without having some awareness of Bruntwood. The..
For many organisations, SEO has always been a bit of a grey area. It’s a practice that countless..
Before joining theEword, I worked with children aged five to 13. There were plenty of laughs and..
News of the Telegraph iPad app was most remarkable because the app is free of charge, thanks to..
I’m not going to say watching Mad Men made me want to be a copywriter – but I’ll admit it..
Social media marketing is important to us here at theEword. We know the discipline may be..
At 232 pages, Stephen Kuncewicz's debut publication is certainly comprehensive. The book, Legal..
Foursquare, the geo-tagging social network, recently revealed that over 1.7 million people had..
Last week saw the arrival of Natalie Booth to theEword in the role of online marketing..
Always keen to work with online advertisers to improve its search engine, Google has announced..
Hundreds gathered in Manchester yesterday for the launch of SAScon, a new SEO and social..
The iPad is the biggest product launch of the last few years. Google is the biggest provider of..
Chris Greener is the latest Manchester Masters winner to join theEword team. Here, the..
This week saw a major upgrade to the Top Search Queries section of Google’s Webmaster Tools,..
theEword is on the hunt for a digital marketing trainee. The role, which would see you working..
theEword SEO copywriter Tom Mason reveals the top 10 reasons to use lists in content.
Social media is clearly high on the agenda over at Google. In the last few days alone, Google..
"We've known it for a long time: the web is big."
Today, theEword meets Rick Roberts, the fresh-faced postgrad currently on a three-month..
After all the hype, I finally saw a 3D movie with my own eyes at the Manchester iMax this week. ..
Emily joins theEword as part of a three-month placement in conjunction with the Manchester..
The SEO goalposts are consistently shifting. The search industry continues to evolve and the..
Each of the three leading search engines engaged in multi-million pound advertising campaigns..
Yesterday, I braved the wintry conditions to check out the Copenhagen Rally at Manchester Central
Something hot off the press for you here. theEword MD Al Mackin and social media man Tom Mason..
theEword blog chats to Rachel, the latest recruit to the Manchester SEO company. Hailing from..
Display advertisers will tell you there's nothing quite like an image to convert browsers into..
Google Analytics has started highlighting major changes in traffic patterns. A new tool, Google..
It can be hard for clients to find out how competitors are divvying up their online ad budgets...
theEword online marketing manager Mark Baker explains how to protect your company brand online.
Google works in mysterious ways. When the search engine isn't trialing an algorithm to spider..
Digital marketing specialists have just been given a fascinating insight into blogging..
Traditionally, news has always been supported by advertising. Newspapers worked on the..
Get the party started
A recent report from PricewaterhouseCoopers and the Internet Advertising Bureau found the money..
Bing not a good sharer
theEword designer Stephen Dixon looks at some prevalent trends from 2009 and discusses what they..
A sideways look at the internet
Online advertisers deserve better protection from the likes of Google, Yahoo and Microsoft,..
One of the main advantages of digital marketing tactics like PPC and SEO is that returns are..
Support from the news stands
theEword online marketing manager Mark Baker looks at how to effectively use language in..
Mobile marketing analysts are reeling today after news emerged that there may soon be a new..
A candle on Chrome's cake
Blogging is so ubiquitous today that it’s easy to forget how recently it all began. This month..
Download the cheerleader, download the world
It has been a remarkable period of consolidation in the social media world. Digital marketers..
theEword marketing assistant Holly O'Boyle examines how a business can use Google Local to..
theEword SEO copywriter Tom Mason highlights the growing shift towards real-time search.
Tottenham Hotspur footballer Darren Bent is facing disciplinary proceedings..
Here's a lesson in SEO linkbaiting from the Guardian, whose popular fashion and consumer culture..
From the very beginning, when we launched theEword with the mantra 'Growth Is Good', we have..
Bing it on
This month, theEword welcomed its latest staff member, digital marketing assistant Holly..
Over three million updates are posted on Twitter every day. The sheer quantity of tweets makes..
June 2nd saw the launch of the first E Commerce Expo North at the Hilton Hotel, Manchester. The..
Microsoft announces new search engine
One of the key factors in SEO success is choosing a good domain name. Here, theEword senior..
theEword's creative director, Tom Glass, explains the importance of A/B testing
A viral marketing campaign requires a certain X Factor in order to be successful. Creating a..
theEword’s online marketing manager, Mark Baker, offers a eulogy for the Pay-Per-Click service
Webby Awards announcedThe Webby Awards, the digital industry’s version of The Oscars, were..
Parting is such Tweet sorrow
Amazon has opted out of Phorm’s targeted online advertising technology.
After three years, search engine Ask is reverting back to its original name Ask Jeeves.
You might remember the launch of ShopLaptop being in the news recently, after theEword helped..
Fiddling the books
We’ve bolstered the ranks of our SEO and PPC online marketing team yet again with the addition..
All of us at theEword are pleased to announce the details of our latest success story, having..
Recent reports that Google puts more weight on brands in rankings have moved Search Quality main..
The news that digital technology company Phorm is teaming up with BT to target customers with..
SEO copywriter Karolyn Judge joined theEword last month. Here, she offers some reflections on..
Does your SME know its SEO from its PPC? If so, your company is probably one of the growing..
As our much-talked-about online marketing expansion drive continues apace, we’ve started the..
At the moment, it seems that you can’t make two clicks on the internet without stumbling across..
Search engine Google remains buoyant with increased profits in the last quarter of 2008
Crain’s Manchester Business have picked up on our recent acquisition of the contract to provide..
As reported by the Wall Street Journal, it looks like Carol Bartz will replace Jerry Yang as the..
theEword is proud to announce the details of its latest success story – the launch of new laptop..
All of us at theEword would like to wish our clients and associates the very best for the New..
After our post revealing the Google Zeitgeist 2008, we thought we’d take a closer look at the..
Just like the hardy little leaf on our website home page, theEword is always growing. The second..
You may have noticed that we’ve recently taken on some new members of staff, who we unveiled in..
You may remember that in October we introduced you to our new SEO copywriter Tom. Since he’s now..
The much-discussed agreement that would have seen Google provide PPC advertising around Yahoo..
All the valuable online marketing work theEword does with SEO and PPC campaigns would count for..
New research claims PPC growth set to continue into 2009
The keynote event at the London leg of this year’s Search Marketing Expo will be delivered by..
It may be autumn (and by the feel of it outside, not far from winter) but here at theEword we’re..
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