Search giant Google is offering free downloads of licensed music tracks in China.
More than 350,000 songs from Sony, Warner, EMI and Universal, will be available to Chinese users of Google after they partnered with music website Top100.cn. The SEO directory and PPC advertiser Google will share advertising with the music labels.
Currently, rival SEO portals in China produce results that point to unlicensed music, which reportedly makes up 99% of all tracks distributed in the country.
Google has a 16.6 per cent share of the search market compared to 76.9 per cent for Baidu.com, according to the Chinese Internet Network Information Centre.
The search engine says it has no plans to expand its music service beyond China.
Move to enhance Google search strategy
Lee Kai-Fu, president of Google in greater China, said the move will enhance the search engine