Online retailers prepare for Black Friday

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Online retailers prepare for 'Black Friday'

Online retailers in the United States are preparing themselves for the busiest 'Black Friday' on record.

Black Friday, the first Friday after Thanksgiving in the US, is traditionally the start of the Christmas sales period. Industry analysts are predicting that internet retailers will see their busiest period to date, with many businesses offering online discounts and sales in order to tempt customers.

Over the past seven days, Google searches for the term 'Black Friday' have steadily increased, peaking at a score of 100 on Wednesday 25th November