March 28, 2018

7 Essential Ingredients You Need in your Marketing Strategy

A good digital marketing strategy is a bit like a recipe for your favourite dish. Each requires..

March 27, 2018

The Impact of Positive Language in Destination Marketing

There are many steps to creating the perfect destination-marketing campaign. You have to figure..

March 26, 2018

Short and sweet or bigger and better? – a study into tweet length

Twitter has recently increased it's maximum character length from 140 to 280.

Using Manchester..

March 23, 2018

The Importance of SEO in the Property Sector

The UK property market is as strong as it’s ever been. Investment in commercial property rose..

March 8, 2018

theSHEword 2018: International Women's Day Across The World

Mighty oaks grow from tiny acorns.

A phrase that fits perfectly with the irresistible rise of..

March 6, 2018

theSHEword 2017 to now (2018): a year in feminism


It’s been quite a year. From International Women’s Day in 2017 to now, a lot has happened.


March 5, 2018

theSHEword 2018: Why we still need to campaign for gender equality

A century has passed since the historic victory for women’s rights, when the Representation of..

February 26, 2018

Online Property Marketing: how did student accommodation providers fare?

Student accommodation has changed somewhat in recent years, with en-suites, modular furniture..

February 9, 2018

SEO 101: how to build links and why

More than half of marketers say that growing their organic digital presence and improving SEO is..

topicIcon SEO
January 30, 2018

How to write PPC advertising copy that converts

Pay-per-click advertising (PPC) is the data-driven sibling of the traditional ad. Gone are the..

January 30, 2018

How to find longtail keywords using Google's Keyword Planner

Any content marketer worth their salt should have a decent understanding of search engine..