Orange introduces photo sharing

By admin topicIcon Mobile Marketing

Twitter image-sharing arrives on Orange

Mobile marketing experts may be interested to learn that phone users can now share photos on Twitter via text.

Orange has become the first mobile operator to offer the service, which could be of particular interest to early adopters and heavy social networkers. Customers can use MMS to post their photos to Snapshot, a specially designed Orange UK site, which will then automatically post the link to Twitter. In theory, this would make it easier for mobile users to spread viral marketing pictures to friends and work colleagues.

As part of a major Twitter push, the mobile operator is also allowing customers to tweet and send direct messages with a standard text message instead of through external software. And there will be no charges for receiving Twitter alerts under the plan.

Twitter joins social media aggregator

Finally, the micro-blogging service has been added to Orange World's mobile networking aggregator Social Life