Producing and sharing the right digital content requires a solid understanding of your audience and the journey they go through to become customers of your business. This presentation by Daniel Nolan from Trafford Expo in the summer of 2015 looks at how different types of content can be useful at different stages in the buying process.
Digital Content: saying the right things at the right time from theEword
Hungry for more?
There are lots of ways you can skill-up and learn more about
how to use content to positively influence the buying journey of your customers. The
first is simply reading this great blog about the 3 D’s in the customer journey:
how to use content to positively influence the buying journey of your customers. The
first is simply reading this great blog about the 3 D’s in the customer journey:
The
second is getting in touch with us for a chat about how you can use content to convert more business online. If you’d like to arrange that chat, just fill in a few details below:
second is getting in touch with us for a chat about how you can use content to convert more business online. If you’d like to arrange that chat, just fill in a few details below: